April 15, 2010
Kimberly-Clark Professional, Roswell, Ga., has added Jackson Safety to its roster of global brands. The rebranding effort includes a new product logo that will begin appearing this spring on respiratory, hearing protection, and glove products.
As part of a broader branding initiative, Kimberly-Clark Professional is launching a new advertising campaign called "Let's Get It Done." The campaign links the company's safety offering to business challenges encountered every day by manufacturers across North America.
Kimberly-Clark acquired Jackson Safety in April 2009.