BEGNEAUD Manufacturing

The fleur de lis is a well-known symbol with deeps roots in Louisiana culture. However, the massive 14-ft., three-sided stainless steel version of the fleur de lis that sits atop a water fountain at the UL Lafayette Quadrangle is a larger-than-life representation of what can happen when you mix imagination with talent along with some good old-fashioned craftsmanship

Metal fabricators still consider tradeshows to be an important part of their marketing efforts, but are they really doing enough to attract customers at these events? A few tips can help them maximize their sales efforts at tradeshows.

EuroBLECH is a celebration more than anything. Most of the booths have plenty of tables and, usually, a bar for customers, distributors, business partners, and friends to swing by, chat, have a drink, and talk about life both in and out of the industry. In fact, unlike shows in North America, a visitor will find materials suppliers—the folks that make the metal sheet, plate, and tube—among the exhibitors. Everyone comes together for this global event.