Bradbury Group sales director dies

Roll forming and coil processing equipment manufacturer The Bradbury Group has announced that Alexander D’Alfonso, sales director of coil processing systems, died Aug. 3, 2022, at home in Burlington, Ont.

D’Alfonso graduated from the Mohawk College control system engineering program in 1975 and spent his entire career in the steel industry in various roles. He began his career at Stelco, then later worked at New Zealand Steel as a hot strip mill electrical engineer, at Reliance Electric Co. in service and sales, at Pro-Eco as manager of Mexican and Latin American sales, and at Avon Eng. as vice president of sales.

D’Alfonso joined The Bradbury Group as director of process lines and Latin American sales in 2007 and was promoted to his most recent position in 2015.