Advice for starting a small manufacturing and fabrication business from scratch
Lisa Wertzbaugher joins us on the podcast this week to talk about small business management in manufacturing and her strategy behind developing a metal fabrication shop in Iowa.
Lisa discusses how growing up around manufacturing and helping run her parents' tube fabrication business led her to small business consultation in the industry. She also opens up about how, after several years away from manufacturing and working for large corporations, her and her husband decided to start their own fabrication and welding shop, Wertzbaugher Services, in 2012. Lisa talks about how their shop began with a focus on commercial trailer repairs for local companies, but has expanded to building structures, ag implement repairs, truss work, large freight, and custom fabrication, as well as trucking haul services.
Lisa also writes a column for The Tube and Pipe Journal and thefabricator.com on strategies for business development called Executive Perspectives.
Jump to 09:51 for our conversation with Lisa.
At the top, the guys chat about all things Iowa: Wrestler Dab Gable, Field of Dreams in Dyersville, the Hawkeyes' and Caitlin Clark's recent run in the Women's NCAA Tournament, the comedy Cedar Rapids, and more.
Email us at podcast@thefabricator.com with any comments, questions, or suggestions.
In This Episode
Learn more about Wertzbaugher Services
Learn more about Nuts, Bolts & Thingamajigs' GOLF4MFG South
Learn more about FABTECH 2023
ABOUT THE FABRICATOR PODCAST:
The Fabricator Podcast brings you conversations with people in manufacturing who make things out of metal. We speak with manufacturers, metal fabricators, welders, job shop owners, small business entrepreneurs, artists, marketers, educators, and more. Host Dan Davis also goes beyond discussing just manufacturing and the skilled trades, and chats about pop culture, current events, food, music, movies, comedy, and, of course, robots. The Fabricator Podcast is presented by the Fabricators & Manufacturers Association.
Host: Dan Davis
Producer/Editor: Gareth Sleger
Video Producer/Editor: Brandon Geier
Ad writer/spokesperson/social media: Sara Spring
Additional video editing: Dana Wiker
Graphics: Billy Kulpa
Marketing support: Elizabeth Gavin, Mary Diamond
Sales support: Andy Flando, Amy Hudson
Web support: Mike Owens, Jared Carlow
Additional support: Ed Youdell, Maurine Semevolos, Lincoln Brunner, Tim Heston, Josh Welton, Darla Welton, Rafael Guerrero, Amanda Carlson-Hicks, Callie Check, Rick Lehnhardt, Judy Steinbach.
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